If the magic of the holidays has come to life in the form of a twinkling engagement ring – congratulations! At Ananya Cards, we absolutely adore when couples begin the new year planning a celebration of their love. One of the questions we get asked most often is to guide couples with their save the dates: this is the first piece of stationery you will order, and it’s this that will let your guests know to mark your wedding date and location firmly in their calendar.
We’ve put together some of our top tips for save the dates, which we hope will be helpful and exciting for you now that you’re engaged!
WHEN TO SEND SAVE THE DATES
While researching venue ideas, even before setting your date, it’s a great idea to start browsing stationers’ portfolios on Instagram and online – as they will be the next vendor you’ll want to speak to. It’s a wonderful feeling to connect with a designer you love and to know that, as soon as you have your wedding venue and date, you’re ready to start working together to create save the dates and invitations that will wow your guests. It’s never too early to reach out to stationers and designers to let them know you’d like to work with them, so they can start slotting you in. They can also give you some provisional estimates of costs, design process, and timescales, which can be really helpful in these early stages of planning your wedding.
Once you have chosen your date and venue, the save the dates can be ordered! You can start spreading the word amongst family and friends of course, and then WOW them with save the dates that really tell your story and begin the aesthetic narrative that will thread through all of your wedding styling. Some couples send these as early as 12 months before the wedding, particularly if they are having a destination wedding or if they know their guests need a long notice period to schedule travel or work absences. This is particularly considerate if you are having your wedding in Summer, on a peak date, as it gives guests plenty of time to plan their holidays. On average, most couples send their save the dates 6-12 months before their wedding.
WAIT BUT - DO I REALLY NEED SAVE THE DATES?
Although save the dates aren’t essential, they can be a really impactful way of conveying information to your guests clearly and easily, while also giving them a peek at your wedding style you’ll be hosting.
If your wedding is still a long way away and you don’t want to commit to a style or colour palette just yet – that’s absolutely fine! You may also be feeling that you don’t have a sense of budget yet, and so don’t want to over-commit on the stationery spend before having a larger picture of the investments you’ll need to make. There are a few solutions to this: firstly, you can keep your save the dates very simple and minimal, with no patterns or overarching colours, just crisp monochromatic or metallic details, and classic fonts. Another option is to opt for semi-custom, which is where a designer adapts one of their existing house collections for you; this requires a lower investment, and a offers a quicker turn-around too, so may be a good solution for you if you’re wanting a quick, easy, and more cost-effective route. Finally, another solution can be to work with your designer for a bespoke wedding stationery suite but ask for the save the dates to be digital only: this means that they will create something beautiful, elegant, and unique for you that you can send your guests a digital save the date, and which will then serve as the aesthetic foundation on which all the rest of your stationery suite will be built.
WHAT TO INCLUDE IN MY SAVE THE DATES
Keep in mind that you can give as much or as little information as you like in your save the date: it can be very minimal, if you’re sending it many months in advance, or it can be quite detailed, if you’re already in more advanced stages of planning. Date and location are key of course, but don’t worry about including ceremony time for example – particularly if you haven’t set this yet or if you have, but it’s possible it may still change. If you already know it will be a certain type of celebration (for example, multiple-day) that’s something you can let guests know now, as it helps them with forward planning – but don’t feel pressured to give too much information at this stage! Do however be sure to include the names of each person invited, as otherwise you may have guests wondering if they should plan to bring their children or a date! Be upfront and clear from the start.
Guests will inevitably reach out to you with comments and questions once your save the dates have arrived, so it can be helpful to include the URL of your wedding website. This gives guests somewhere to go to find out more, and they can also bookmark it and keep coming back to check on updates as the date gets closer. Wedding websites are also a great way to keep costs down for your invitations later down the line, as you can use your website as a place to add travel information, accommodation information, timings, dress codes, and so on – rather than needing multiple inserts within one envelope.
OK I’M READY TO SEND MY SAVE THE DATES! WHAT’S NEXT?
Once you’ve decided you’ll be sending save the dates, and have chosen a semi-custom or bespoke design, then it’s time to send them out!
Keep in mind that save the dates should only be sent to guests you are sure you will be inviting to the wedding. It’s possible to add more people to the guest list at a later stage, but quite mortifying to need to remove them from the guest list once you’ve sent a save the date!
If you’re ordering physical save the dates, make sure to plan to order +10% so you have some extras in case they are needed. You can write the addresses on envelopes yourself, have them lettered by a calligrapher, or printed directly on the envelope.
Once that’s done, they’re ready to go and spread the love!
We hope this has been a helpful and insightful article for you. For further advice on stationery timescales for your invitations and on-the-day elements, or for other useful hints and tips for your wedding stationery please take a look at the helpful blogs we’ve written.
If you’d like to discuss creating sophisticated, unique, culturally-inclusive stationery that reflects YOUR personality – we’d love to hear from you!
Until next time,